Star Tribune · August 2024

Hich, an immigrant-owned rideshare company, is ready to launch service in Twin Cities

The Star Tribune covers HICH's August 2024 launch in Minneapolis and St. Paul, featuring founder Mustafa Sheikh's vision and business model.

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Star Tribune August 2024

Hich, an immigrant-owned rideshare company, is ready to launch service in Twin Cities

Published August 2024
Note: This page summarizes external press coverage of HICH. For the full article, use the link below.

The Star Tribune reported on HICH's launch in the Twin Cities in August 2024, profiling founder Mustafa Sheikh and the company's driver-first model. The article highlighted how HICH charges drivers a flat subscription fee instead of taking a commission percentage from each ride.

Sheikh, a former rideshare driver himself, told the Star Tribune that HICH launched with approximately 250 drivers on the platform. The company's model — where drivers keep 100% of every fare — was described as a direct response to driver frustrations with commission-based platforms.

The article noted that HICH's arrival came as Minnesota's rideshare market was in flux, with other platforms threatening to exit over new driver pay regulations. HICH positioned itself as a Minnesota-committed alternative built for the long term.

Read the full article on Star Tribune's website.

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